A significant change is happening in the management of LC Waikiki.

LC Waikiki continues to strengthen its strong position in the fashion retail sector by enhancing its management team. As part of this strategy, İsmail Seyis, who has over 25 years of international experience, has been appointed as the Chief Brand Officer (CBO) at LC Waikiki.

With the arrival of İsmail Seyis, a new vision for brand management and marketing strategies at LC Waikiki is expected to be presented. Seyis, who closely follows global trends in fashion, stated that his primary goals are to increase brand awareness and enrich customer experience. His deep experience in fashion retail will significantly contribute to the brand's growth and development processes.

İsmail Seyis has held senior management positions at leading fashion brands around the world in recent years. Having achieved significant success in both national and international markets, Seyis is expected to draw attention with his innovative practices and customer-focused approaches in his new role.

Over time, LC Waikiki aims to develop a more dynamic marketing model thanks to Seyis. By understanding the dynamics of the fashion industry and developing strategies accordingly, there will be opportunities to optimize the brand's daily operations and campaign processes.

In his new role, Seyis will work on strengthening the brand's identity and also plans to take innovative steps in supply chain management and sustainability. These steps will enhance the brand's competitive strength while solidifying customer loyalty.

In summary, İsmail Seyis' joining the LC Waikiki family is considered a significant turning point for the brand's future successes. These developments in fashion retail may serve as an inspiring example for other brands in the sector.