Delicious Partnership Between Shell & Turcas and CarrefourSA

Turkey's leading brands Shell & Turcas and CarrefourSA have signed a strategic collaboration that reshapes customer experience. As part of this collaboration, Shell's popular food and beverage brand deli2go has ventured outside the stations for the first time, starting to serve in café format at the CarrefourSA Lezzet Arası restaurant.

The new deli2go Corner Café concept offers freshly brewed coffee made from fresh beans, sandwiches, croissants, and various desserts, all presented with the same quality understanding found at the stations. CarrefourSA CEO Kutay Kartallıoğlu stated, "We welcome hundreds of thousands of guests in our Lezzet Arası restaurants every month. Now, we are extending this experience outside the market in collaboration with Shell & Turcas, spreading flavor to the roads," he said.

Officials noted that the collaboration is not limited to the café area, announcing that CarrefourSA’s Bonheur brand will have over 55 products – including dried fruits, protein bars, chocolates, and pastes – available at select Shell & Turcas stations as well. Shell & Turcas CEO Emre Turanlı stated, "This project is part of our vision to offer our guests not just fuel, but a quality lifestyle experience. Moving deli2go outside the stations is a milestone for us," he expressed.

Shell & Turcas aims to reach over 1 million people daily with 1,200 stations in 81 provinces across Turkey, targeting sales of 25 million deli2go products in 2024. Thus, it plans to become one of the top coffee-selling brands in Turkey. CarrefourSA stands out as a significant player in the retail sector with 1,250 stores in 74 provinces and 15,000 employees.

This strong collaboration aims to build a solid bridge between the retail and mobility sectors, providing customers with fresh, reliable, and accessible flavors in every environment. The first deli2go Corner Café has opened at CarrefourSA Maltepe Park.