


Manhattan Associates Inc. (NASDAQ: MANH) announced the successful implementation of its Manhattan Active® Point of Sale (POS) system by the young fashion retailer Pacsun, which combines digital convenience and personalized retailing.
After a five-month project period, Pacsun implemented Manhattan's POS solution in over 300 stores in just eight weeks. Mobile payment features alleviated long store queues. Additionally, integrated inventory management supported by RFID integration provided seamless order fulfillment across Instagram, Amazon, TikTok, and Pacsun's own channels. During the peak holiday season, Pacsun achieved record revenue and streamlined operations; 40% of online orders were fulfilled through stores, optimizing inventory proximity, workforce capacity, and shipping costs, resulting in a 25% reduction in logistics expenditures.
Stores have now become critical drivers of retail differentiation. Industry research shows that unified commerce strategies leveraging physical locations can increase customer lifetime value by 1.5 times, raise average order value by 15%, and enhance loyalty by 70%. As the Manhattan Active POS system becomes active across Pacsun's entire store network, employees benefit from intuitive workflows that facilitate returns and convert out-of-stock items into digital orders. This flexibility turns post-return purchases into a revenue source, allowing for increased in-store sales during exchanges.
According to Pacsun's Chief Digital and Information Officer, "Manhattan's POS is a game changer. Unified commerce means one transaction, one payment; whether it's online shopping, in-store returns, or inventory access from different channels. Store associates adapted quickly and turned overstock items into opportunities. During peak demand periods, real-time analytics helped us resolve unified orders 50% faster, ensuring our best holiday season ever while maintaining customer relationships."
Manhattan Active POS combines customer experience, mobile payment, and multi-channel order fulfillment into a single application. As part of the industry-leading Manhattan Active® Omni solutions, this system empowers employees as brand ambassadors by integrating catalog, cart, and order data.
Pacsun's success showcases how stores evolve when digitized. Manhattan's POS solution is not just a tool; it is a growth engine that turns every interaction into an opportunity for building loyalty.
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