Baidu's Third Quarter 2025 Financial Results Announced

Baidu's Third Quarter Performance

Baidu, Inc. (NASDAQ: BIDU) has announced its financial results for the third quarter of 2025. As of September 30, 2025, the company recorded growth driven by the demand for artificial intelligence solutions during this period.

Robin Li, Baidu's co-founder and CEO, stated, "In the third quarter, we demonstrated the transformative value of artificial intelligence on our portfolio. AI Cloud achieved solid growth momentum with an expanding business cycle. Apollo Go continues to scale its driverless operations rapidly while maintaining safety standards."

Haijian He, Baidu's Chief Financial Officer, noted, "In the third quarter, we achieved healthy expansion by offsetting the slowdown effects in our online marketing business. Revenue from AI-powered enterprises increased by more than 50% year-on-year, reaching approximately 10 billion RMB."

Financial Indicators

The key financial results for the third quarter of 2025 are as follows:

• Total revenue: 31.2 billion RMB (4.38 billion USD), a decrease of 7% compared to the same period last year.
• Baidu Core revenues: 24.7 billion RMB (3.46 billion USD), a year-on-year decrease of 7%.
• A 18% year-on-year decline in online marketing revenues: 15.3 billion RMB (2.16 billion USD).
• Net loss: 11.2 billion RMB (1.58 billion USD), loss per share: 33.88 RMB.
• Adjusted EBITDA: 4.4 billion RMB (622 million USD), adjusted EBITDA margin of 14%.

Innovative Product Developments

Baidu introduced the ERNIE 5.0 model in November 2025. This model excels in multimodal understanding and creative writing. The company continues to drive business development through products like Baidu Wenku and Baidu Drive.

Global Growth and Business Developments

Apollo Go completed 3.1 million rides in driverless operations during the third quarter, recording an annual growth of 212%, reaching a total of 17 million driverless rides. Baidu formed a strategic partnership with PostBus in Switzerland.

The company's AI-powered products within its mobile ecosystem have generated rapid revenue growth. As of September 2025, the Baidu app reached 708 million monthly active users.

Conclusion and Future Expectations

Baidu will continue its focus on artificial intelligence innovation and aims to create significant value for users, businesses, and society. The company's long-term growth strategies continue to support its investments in AI solutions.