Artificial Intelligence and Employment: Those Who Can Ask the Right Questions Will Win

The Role of Artificial Intelligence in Employment and Finance

Buluş Fidan Tüfekçi, CFO of SAP Southern Europe and Turkey, highlighted the critical impact of artificial intelligence on the business world in statements made on Bloomberg HT.

The Increasing Importance of Technology Investments

Tüfekçi stated that fundamental changes in the technology ecosystem are transforming the way businesses operate, emphasizing that despite macroeconomic challenges and geopolitical tensions, technology investments have become an indispensable strategic priority for companies.

Positive Data on Financial Performance

Tüfekçi noted that SAP recorded a growth of over 25% globally by the third quarter and that Turkey is positioned as the fastest growing country in Southern Europe. He expressed optimism that Turkey would close this year with strong figures.

Integration of Artificial Intelligence into Business Processes

Tüfekçi stressed that the integration of artificial intelligence into business processes has become central to the job, supporting CFOs in strategic decision-making processes and providing time savings. He also highlighted the benefits of artificial intelligence in terms of ethics and compliance.

Sustainability and Border Carbon Tax Application

Speaking about the border carbon tax application that will come into effect on January 1, Tüfekçi pointed out that companies need to be prepared for this new regulation, emphasizing that data accuracy is critical for reporting.

Hopeful Macroeconomic Forecasts for 2026

Tüfekçi expressed that they expect a more balanced economic environment in 2026 and believe that Turkey will witness double-digit growth figures in the technology sector. He stressed that Turkey’s technology awareness is higher than that of many European countries, stating that the usage rate of cloud technologies has reached 60% in the country.

The Skills of the Future: Asking the Right Questions

Addressing the positive effects of artificial intelligence on the workforce, Tüfekçi indicated that escaping from routine tasks requires a cultural change, asserting that experts who can ask "the right questions" to artificial intelligence will stand out in the future workforce. He mentioned that Turkey’s young and tech-savvy population provides a significant advantage in this transformation, noting that SAP offers artificial intelligence embedded in its software while prioritizing ethical oversight.