Kim Kardashian's Skims brand has reached $5 billion.

The globally renowned model and television star Kim Kardashian, along with entrepreneur Jens Grede, founded the lingerie brand Skims in 2019, and it has attracted attention with its success in the latest funding round. The company raised 225 million dollars in this new financing round, reaching high valuation figures.

Skims has quickly established a solid place in the industry not only in lingerie but also with modern designs that refresh clothing styles. Over time, the products offered by the brand have managed to create a broad customer base by appealing to various body sizes and styles.

With the latest investment, Skims is valued at 5 billion dollars. This development is considered a reflection of the brand's business model built on solid foundations and the strength of Kardashian's personal brand. Additionally, the target markets Skims aims to reach and plans for expansion have been met with great interest from investors.

Kardashian has previously stated that Skims carries a mission that goes beyond being just a lingerie brand, focusing on body positivity and helping everyone find their own style. The investments will be utilized to further strengthen this philosophy and support the brand's future growth strategies.

Skims aims to increase its competitive strength in the market by continuously renewing its collection and considering customer needs. Future plans include entering new product categories and gaining greater visibility in international markets.