


HSBC Global Investment Research predicts that gold prices will average 4,600 dollars per ounce in 2024. According to the bank's analysis, gold prices have the potential to rise to 5,000 dollars by the beginning of 2026. These expectations are generating significant momentum among investors.
The bank notes that there may be some degree of volatility in gold prices in the short term while forecasting that the increased risk appetite will support demand for gold. This situation may effectively drive investors towards safe-haven assets like gold.
It is emphasized that the strong interest in gold ETFs this year is related to the demand that will come from the People's Bank of China (PBOC) and other Asian central banks. HSBC states that increasing gold ETF demands in countries like India and China are unlikely to adversely affect local equity purchases due to high liquidity. This situation provides a significant advantage in maintaining balance in the markets.
The bank notes that high gold prices may reduce retailer sales volumes and store traffic, but adds that the potential positive effects of inventory value gains on profit margins could balance this situation. Thus, even in the face of high prices, some advantages may emerge for the retail sector.
HSBC's gold forecasts serve as an important guide for investors. The rise in target prices and increasing ETF demands offer strategic value for protecting gold investments.
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