Fidelity Expands Crypto Market with Solana Trading

Recently, with the increased volatility in the cryptocurrency markets, investor interest has also grown. The price of Solana (SOL) is currently trading at around 193 dollars. In this context, Fidelity Digital Assets, a financial giant based in the United States, announced that it has expanded trading and trade support for Solana across all cryptocurrency platforms. This development is considered an important step for cryptocurrency investors.

Fidelity stated that retail investors can now perform Solana transactions, in addition to the Fidelity Crypto app aimed at retail investors, as well as retirement accounts (IRA), asset managers, and institutional platform users. Fidelity Crypto was quietly launched in March 2023 and offered millions of American users the opportunity to invest in Bitcoin (BTC) and Ethereum (ETH). Later, support for Litecoin (LTC) was also added. Cryptocurrency transactions can be conducted without commission on the platform; however, Fidelity charges a spread of up to 1% on each transaction.

It is also observed that Fidelity's crypto strategy is deepening. Fidelity Investments is recognized as one of the first traditional financial institutions to enter the cryptocurrency asset market. The company has previously engaged in Bitcoin mining activities and published research on digital assets. In 2024, Fidelity became one of the first issuers of the approved spot Bitcoin ETF in the United States, and in July of the same year, it also launched the Ethereum ETF product. The total assets under management (AUM) of these two funds have now reached approximately 25 billion dollars.

A Fidelity spokesperson stated in a related statement, "The addition of Solana is part of our ongoing efforts for more than a decade to develop infrastructure, products, and educational resources for digital assets similar to traditional asset classes." Recently, the increasing institutional interest in the Solana network has also been noteworthy. BlackRock's BUIDL fund, VanEck's spot Solana ETF application, and now Fidelity’s support indicate that the network has gained legitimacy among institutional investors.

In light of all these developments, the most important points for investors to pay attention to include Solana’s market movements and institutional supports. This step is presenting new opportunities for investors and increasing the dynamism in the cryptocurrency market.